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Advertising on Amazon

Natalie Ricardo
Posted by Natalie Ricardo
April 30, 2024

4 Types of Amazon Advertising Keywords to Leverage in Your Ad Campaigns 

Advertising is key to any Amazon seller’s success, especially for brands that are new to the marketplace. Investing in an Amazon advertising campaign strategy can help build your brand’s reputation on the platform, placing your product...

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Natalie Ricardo
Posted by Natalie Ricardo
March 4, 2024

Amazon Advertising Keyword Bidding Strategy to Boost Conversions  

It’s no secret that advertising on Amazon can be a powerful way to drive sales and increase visibility. However, with so many sellers competing for attention, it can be difficult to know how to create an...

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Natalie Ricardo
Posted by Natalie Ricardo
September 28, 2023

Prime Big Deal Days and Amazon Turkey 5: What is the Best Q4 Strategy? 

In Q4, Amazon sellers are not only managing their brands through the busiest time of year, but also have the chance to participate in a Prime shopping event. Last week, Amazon shared that Prime Big Deal...

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Run AMZ Staff
Posted by Run AMZ Staff
May 9, 2019

Amazon Prime Day Series (Part 4 of 4) - Game Planning

With something as big as Amazon Prime Day, ultimate success comes down to preparation. With the four strategies outlined in our previous entry in our Prime Day Series, we’re going to dive right in and unpack how brands...

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Run AMZ Staff
Posted by Run AMZ Staff
July 6, 2018

Amazon Makes Move Towards Off-Amazon Advertising

Amazon is Making Advertising Moves It’s no secret that Amazon is trying to take over the world. Now it is moving into digital advertising. Recently, Bloomberg reported that Amazon stopped buying a type of ad from Google, and...

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