Amazon Prime Day Series (Part 4 of 4) - Game Planning
With something as big as Amazon Prime Day, ultimate success comes down to preparation. With the four strategies outlined in our previous entry in our Prime Day Series, we’re going to dive right in and unpack how brands...
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Amazon Makes Move Towards Off-Amazon Advertising
Amazon is Making Advertising Moves It’s no secret that Amazon is trying to take over the world. Now it is moving into digital advertising. Recently, Bloomberg reported that Amazon stopped buying a type of ad from Google, and...
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